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E
achdestination, has a
story, apricelessmemory
thatwecarrywithus
for life. Inaneffort to
promoteEgypt’s tourism,
theCairoMarriottHotel partnered
upwithEgyptAir to launch
“Men
Tani AlaMasr”
; a socialmedia
campaign that gathers and tells
stories from real peoplearound
theworldabout Egypt. The
campaign inviteseveryone to
share their story through the
and theArabic
hashtag
throughFacebook, Instagram,
andTwitter. “Thehotel embodies
a repertoireofmemoriesof its
visitors’ exciting tales. It is a
chronicleof thecultural, social
andpolitical climatesofCairo
andEgypt throughout the
century”, commentsGhadaAbdel
Khalek, Director ofMarketing
Communications atCairoMarriott.
Proudof its associationwith
a long-standing landmark in
theworldof hospitality, Cairo
Marriott has afirmhistorynot
only inEgypt, but across theArab
world. Thecampaignworkson
assembling thevital legacyof
thehotel that is full of nostalgia,
excitement, and love for Egypt
and itspeople. Since the launch
of thecampaign, socialmedia
hasbeenfloodingwithpictures,
videos and storiesof people from
around theglobe.What is sogreat
is that throughout thecampaign,
CairoMarriott andEgyptAir
rewarded theparticipants and
fanswith thehighest interaction
on theFacebookpagewith2
travel tickets anda two-night
complimentary stayat thehotel.
Winnerswereannouncedon
theFacebookpageandpeople
dreamt of being thenextwinner if
they share their story!
JoinTalineAl Rasheed, student at
theAmericanUniversity inDubai
theMenTani AlaMasrwinner
onher first visit toEgypt touring
thePalace. Formore information
about thecampaignand to read
the stories, pleasevisit the links
belowor scan theQRCode.
“Some
memories are
unforgettable,
remaining
ever vivid and
heartwarming!”
Joseph B. Wirthlin
