27
ofCairoMarriott, Sales and
Marketing team,were there
at theCairoMarriott booth to
introduceMeetings Imagined;
Marriott’s innovativeconcept
of creativemeeting strategies.
The initiative serves theneed to
efficientlypersonalizemeetings
andeventsbasedon their
purpose. Director ofMarketing
Communications, GhadaAbdel
Khalek, explainedduring the
hospitality trendsdemo, that
MeetingsImagined.comwas
created tocater to theevolving
andcompetitivebusinessworld
of today. Further stressingon
the importanceof everydetail of
everymeeting; from thedesign,
set upand food to technologyand
experience.
Attendeeswere impressed
withMarriott’s vision tobring
events to life inaway theynever
imagined. Thenewwebsiteand
applicationallowspeople to tailor
theirmeetings andmake instant
requests, suchasorderingcoffee
or changing room temperatures
right from their seats. The
Meetings Imagined slogan “People
Inspired.MarriottDelivered”was
displayed throughout the summit
tocement the ideaof thenew
concept andhow itwasdrivenby
people for thepeople.
